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Location data is no longer limited to geo-fencing, which typically triggers a text or app notification when a person enters a street or store.
When Topshop announced last week that it was filing for bankruptcy in the U.S. and liquidating all U.S. stores, it should not have come as a surprise.
Mobile payments are still a thorny issue for retailers.
Brands and retailers are turning to experience-based programs to build an army of brand advocates and organic influencers.
Walmart is making grocery the backbone of its China strategy.
Not all direct-to-consumer brands are snubbing Amazon or hand wringing over the retailer’s dominance.
To drive customer and revenue growth as well as meet high valuations, DTC brands are testing how far they can stretch beyond initial value propositions.
Point-of-sale loans are a customer acquisition opportunity for retailers.
Retailers are deploying robots to make stores more productive, an essential part of their e-commerce and delivery efforts.
Walmart is renovating tired old stores and using automation technology to help it serve in-store and e-commerce customers concurrently.
For Macy’s internal teams, Story is a learning tool as the company works to move faster.
It's been two years since Amazon Cash launched in the U.S., but it's unclear how it will scale to physical stores.
Amazon is letting third-party sellers access detailed analytics about buyers.
Twitch has proven there is a big market for watching other people play video games, so why not the same for shopping.
Walmart is using money services to build loyalty among lower-income and underbanked customers.
To help restaurants get back on their feet, a host of US states have permitted restricted reopening, making use of outdoor space. While it may be easy for some, it's impossible for others. And while such limited reopenings are a good start, they won’t suffice to keep many eateries afloat,
Read MoreThe Amazon Advertising Strategies Virtual Forum is a series of presentations, workshops and talks taking place over three mornings that’ll help you navigate and survive our current crisis and the acceleration of e-commerce that has come with it.
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