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Best Fulfillment Strategy
Awarding the retailer with the most efficient, unique, and innovative use of technologies to streamline and/or automate fulfillment operations.
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Best Back-end E-commerce Technology
Awarding a platform or vendor that has most successfully helped e-commerce brands streamline their business and achieve set goals.
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Awarding the founder that has best displayed excellence through outstanding and inspired work at their company.
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Awarding a social media strategy that best achieved set goals.
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Best Use of Social Media for Commerce
Awarding a social media commerce campaign that has successfully achieved set goals.
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Awarding a video strategy that successfully promoted a product, initiative or retailer.
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Awarding a use of new technology that has most significantly enhanced the customer experience.
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Awarding a mobile application that most successfully achieved set goals.
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Awarding the marketing effort that has been most successful in adapting following unforeseen market changes.
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Best Product, Category or Sub-Brand Launch Campaign
Awarding a launch campaign that successfully generated buzz and audience engagement around a new product.
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Awarding an email campaign that has successfully achieved set goals.
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Best Influencer Collaboration
Awarding the influencer marketing campaign that has been most creative, strategic and effective in achieving its objectives.
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Awarding the collaboration between an advertiser and a partner that has most successfully achieved set goals.
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Best Retailer/Agency Collaboration
Awarding the retailer/agency collaboration that has most successfully achieved set goals.
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Best Customer Insight Strategy
Awarding the retailer who has most effectively employed new strategies using customer feedback and/or data.
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Best Personalization Strategy
Awarding the retailer who has been able to tailor each shopper's experience most successfully.
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Best Subscription Strategy
Awarding a subscription or membership strategy that has successfully achieved set goals.
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Best Omnichannel Experience
Awarding the retailer who has best utilized a combination of in-store and online experiences to increase sales.
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Best E-Commerce Experience
Awarding the retailer with the most seamless e-commerce experience.
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Best Customer Service Experience
Awarding the retailer with the most supportive and efficient customer service experience.
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Best Community Building Strategy
Awarding the community building strategy that resulted in consistently high audience engagement and a strong sense of community built around a brand.
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Most Innovative Retail Model
Awarding the retailer who has most effectively changed the way customers shop and discover their brand(s).
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Best Digital Transformation
Awarding the retailer whose transformation has allowed them to adhere to standards brought about by changing consumer habits.
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Most Responsible Retailer
Awarding the retailer who is the most socially/sustainably responsible.
