Platforms

Amazon and Google are increasingly cracking down on counterfeits

Platforms like Google and Amazon have made new moves to crack down on fake product listings. This isn't a new problem, but that both are taking it on now show that they're trying better foster brand trust. The question remains whether or not these moves are enough for companies to feel protected from bad actors.

Latest Stories

  • JUN 16, 2020

    How the Walmart-Shopify alliance helps both companies win against Amazon

    Walmart just announced a new integration with Shopify allowing merchants to easily upload products to the big box store's online marketplace. It's clearly a way for Walmart to more directly compete with Amazon. While Amazon remains the biggest player in e-commerce, the smaller players are figuring out ways they can differentiate themselves and grow their online presences.

  • JUN 12, 2020

    Saucey’s guide to launching successful branded partnerships

    At this week's Modern Retail+ Talk Saucey founder and CEO Chris Vaughn spoke about how the company, which launched in 2014, has grown and evolved its philosophy on working with brands. In the early days, the platform tried to find any big name in alcohol that would work with it. Today, the service is available in 40 different markets around the United States and finds itself sometimes turning down campaigns.

  • JUN 08, 2020

    Why Instacart is focusing on acquiring smaller grocery partners

    Instacart just announced a deal with C&S Wholesale Grocers that represents 3,000 smaller stores. It's part of the delivery apps strategy to focus less on the bigger grocery players and more on the independent mom and pop ones that don't have the capital to build out their own e-commerce program. Instacart isn't the only platform vying for this piece of the grocery pie, and it remains to be seen whether these businesses are enough for the digital services to become sustainable.

  • JUN 04, 2020

    As the economy remains unsteady, platforms increase their flexible payment options

    Both businesses and consumers are seeking out more flexible payments options. E-commerce platforms like Shopify and Alibaba are building out their own features -- granting both consumers and merchants more flexible payments options. Shoppers utilize these services to finance purchases without the use of credit cards; small online retailers are increasingly being offered the ability to procure or produce inventory without fronting large sums of money.

  • JUN 03, 2020

    With new payments and shipping features, Alibaba continues push into US

    Alibaba unveiled new features for its U.S B-to-B platform, including flexible payments terms and expanded shipping options. It's a small move in a growing SMB war. Platforms like Alibaba, Amazon, Shopify and even Google and Facebook are all trying to woo more small businesses on their platforms. There's no clear winner yet, but all are unveiling new offers to bring in more customers.

  • MAY 28, 2020

    Retailers are testing out reservation-like appointments

    The reservation-to-shop trend is in full swing, and results have been mixed. While grocery chains like DeCicco & Sons have “received an overwhelmingly positive response from customers," other businesses that rely on heavy walk-in traffic, such as bakeries, haven't found them very useful.

  • MAY 19, 2020

    As people stay home, Pinterest is teaching retailers how to use its platform

    Pinterest's retail partnerships team at Pinterest has been sharing data with participating retailers “on a weekly basis," said its head of retail. The social media platform has been giving brands ideas on the kind of content customers are searching for on the platform.

  • MAY 18, 2020

    Dining booking platforms are expanding beyond restaurants

    Reservation platforms like OpenTable, Resy and Tock have modified expanded their toolsets, resulting in a new category of retail appointments. As restaurants are either closed or relying takeout only, these back-end services are scrambling to pivot their offerings to survive the year. “I think retailers are going to turn to appointment based visits indefinitely,” Tock CEO Nick Kokonas said.

  • MAY 05, 2020

    Shopify positions itself as the coronavirus — and beyond — platform

    As the coronavirus upends consumer behavior, it presents a double-edged sword for Shopify, which powers the e-commerce sites of more than 1 million merchants. As more shopping takes place online while stores are closed, the digitally-native companies that run on Shopify could be well positioned to capture a large portion of this spending. But first, Shopify needs to make sure that these e-commerce companies, many of whom also have stores, survive the enormous hit to their offline sales.

  • MAY 04, 2020

    As problems mount, sellers find fewer avenues to communicate with Amazon

    Amazon is witnessing historic demand, and third-party sellers are noticing a wave of changes. For one, the platform's algorithms to crack down on bad behavior is causing adverse effects. And brands have been unable to find any way to directly communicate with Amazon. One top brand explained just how difficult it's been to sell on the Amazon platform.

  • MAY 01, 2020

    How wine seller Winc is building out its digital business to acquire new customers

    Longevity in the coming year will require “re-imagining at home consumption,” said COO Brian Smith, with restaurants and hospitality down at the moment. Here are some takeaways about how the wine brand has strategized in this current economic climate.

  • APR 30, 2020

    Amazon revenue is up, but the coronavirus will eat into its entire $4 billion profit

    Amazon's sales went up during the first quarter of this year, but so too did costs. This certainly has to do with the coronavirus -- as do the plans to re-invest all of its profits into the business. The company's latest earnings report shows that even the industry leaders have some cracks in the business.

  • JUN 23, 2020
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Amazon Advertising Strategies Virtual Forum
Jul 20–Jul 22, 2020

The Amazon Advertising Strategies Virtual Forum is a series of presentations, workshops and talks taking place over three mornings that’ll help you navigate and survive our current crisis and the acceleration of e-commerce that has come with it.

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