Sponsored // February 15, 2024
Virtual event: How retailers are using AI to produce and manage content


Live-shopping platforms TikTok Shop and Whatnot reported record-breaking sales during Black Friday and Cyber Monday as online live selling drives more holiday spending.
Tractor Supply is honing in on OpenAI as its main partner for AI technology. A tech executive at Tractor Supply said he wanted to pair up with OpenAI to learn the best ways to implement AI and to create consistencies around governance and its future roadmap.
As more people use ChatGPT to do their holiday shopping, big companies like Ulta, Adidas and Best Buy seemed to dominate mentions in Black Friday shopping queries, according to data from Profound.