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Speedo is driving subscriptions by giving customers access to athletic data

Speedo is offering consumers the ability to subscribe to its swim analyzing app, Speedo On, in an effort to drive customer loyalty and retention. The app provides subscribers data points like pace, speed, distance, stroke count, heart rate and calories burned.

By Recurly (Sponsored Post)
Amazon Advertising Strategies Virtual Forum
Jul 20–Jul 22, 2020

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