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Gabriela Barkho

Gabriela Barkho

Gabriela Barkho is a senior reporter at Modern Retail. Send her story tips and ideas to gabriela@modernretail.co.

Gabriela Barkho

Gabriela Barkho is a senior reporter at Modern Retail. Send her story tips and ideas to gabriela@modernretail.co.

New Economic Realities

Modern Retail Rundown: Macy’s buyout bid, Etsy cuts costs & Farfetch woes

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How Google SafeSearch’s overzealous algorithm is impacting one bodywear brand

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DTC briefing: How brands are testing the waters with social commerce app Flip

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As affiliate marketing gets competitive, a new brand playbook emerges

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‘Black Friday’ and ‘Cyber Monday’ have lost their meanings as brands extend promotions

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Food brands bet on gift sets to drive holiday sales

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Beyond theft, inventory management issues plague retail shrink

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Digital Marketing Redux

More brands are offering loyalty program members early access to holiday deals

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CPG Playbook

After an investment from Kim Kardashian’s firm, Truff enters its next phase of growth

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Meet the smaller brands designing Olympic uniforms
Global Retail
Meet the smaller brands designing Olympic uniforms

Fashion giants like Nike and Ralph Lauren have long sponsored the Olympics or national teams. Now, more small-scale brands are joining them on the global stage through uniform deals.

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